Choosing the right email marketing software is vital for the success of your email marketing campaigns. AWeber is one of the best tools for email marketing for bloggers and Internet marketers. 

Before discussing the top competitors of AWeber, here is a summary of this impressive tool. 

AWeber: Overview

AWeber was founded in 1998 and was launched primarily for email marketing and to provide an email newsletter. 

If you want to explore AWeber, the process is simple. Just sign up for AWeber, create a signup form, place an Email signup form on your blog, and begin building your email list. (READ: What is AWeber and how does it work?)

With over 2 decades of experience, AWeber has gained a strong reputation in the industry due to its ease-of-use and excellent customer service. It has an intuitive drag-and-drop editor and has over 700 customizable templates, making it easy to build simple autoresponder sequences. 

AWeber has a reasonable pricing structure based on the number of subscribers so businesses and entrepreneurs who are looking for a budget-friendly, intuitive and simple way to send targeted emails and grow their email list. (READ More: Everything you need to know about AWeber)

Key Features of AWeber

Below are some of the powerful features of AWeber. 

Create Marketing Campaigns

AWeber’s campaign functionality allows you to build automated email flows that ensure your newsletter will reach the right subscribers at the right time. Users can send and manage several autoresponders targeting your lists. A campaign starts by choosing a “Trigger,” which is an event (such as adding someone to your subscriber list or applying a particular tag to a list), which will then trigger an email to be sent. 

The users can then build email sequences through a drag-and-drop editor by incorporating different actions (Send Message, Wait, and Apply Tag). The Campaign Builder has an excellent interface to make it easy to visualize and build automation. 

Like other marketing platforms, AWeber has automation features to create more complex and targeted campaigns. Users can apply an ‘if this, then that’ rule enables a tag to be used based on user actions. 

Creating and Sending Emails

AWeber allows you to create professional-looking emails easily. It has 700+ different mobile-responsive template options that can be customized using a drag-and-drop editor. The drag-and-drop editor is easy to use and has an extensive range of customizable options. 

You can create professional HTML emails in addition to plain text messages. AWeber also has more than 6,000 free images that you can use on top of unlimited image hosting. This means that you can store logos and frequently used images for quick use.

One of the useful features is the RSS to email function. This feature is called ‘Blog Broadcasts,’ which enables users to transform blog posts into e-newsletters based on a predefined schedule. This can save a significant amount of time for bloggers and businesses that post regularly by automatically sending subscribers newsletters. (READ More: Frequently Asked Questions about AWeber)

Signup Forms

AWeber includes hundreds of different signup form templates that you can style to reflect your business. Signup form options include In-line, Pop-Over, Lightbox, and Pop-up, allowing you to reach visitors at the right time. You can also easily integrate signup forms with Facebook, WordPress, and even PayPal.

AWeber can also perform A/B split test forms to allow you to find the best combination to increase conversions and grow your list. If you want to conduct an A/B test, you will need to set up two forms to test and allocate a percentage to each. 

When testing, it’s essential only to change one thing at a time to get accurate data, so you can understand what changes are responsible for any differences in conversion rates. 

Subscriber Management

AWeber makes it easy to add and manage subscribers to your lists. In addition to the signup forms, subscribers can be added manually or imported from an existing file. The program provides support in migrating lists from other marketing platforms. 

Reporting

Tracking and analyzing different performance metrics is vital to improving the effectiveness of your email campaigns. AWeber offers a comprehensive range of reporting options to help you track everything from email opens, clicks, and bounces to subscriber growth and even more detailed information about your list.  

Integrations

AWeber has excellent integration abilities. It can connect with over 140 different websites and services, such as Facebook, WordPress, and PayPal.  

(READ: AWeber Review: Pros and Cons)

Top AWeber Competitors

If you’re looking for alternatives, below is a list of the top AWeber competitors that you can find in the market. 

ConvertKit

You can say that segmentation and tagging are the areas that AWeber can improve further. If you want to choose something more modern and offers up-to-date email marketing techniques, ConvertKit is a good alternative. It was just launched in 2013. 

ConvertKit is a full-featured email marketing service that offers customizable signup forms and landing pages to help bring in more email subscribers. If you have an eBook or a membership site, this platform is reliable for your email marketing needs. 

ConvertKit works well with all popular services such as Zapier, OptinMaster, Gumroad, Leadpages, WordPress, to name a few. The pricing starts at $29/month for 1,000 subscribers. (READ More: AWeber vs ConvertKit)

GetResponse

GetResponse is also a popular solution for email marketing. It offers a feature-rich, cost-effective email marketing service that’s priced to fit your budget.

GetResponse offers cutting-edge features that can help you succeed in email marketing. It offers Webinar support, integrates with several online popular services, mobile-optimized templates, and mobile apps.

GetResponse serves thousands of customers worldwide with its email marketing services. It offers 30 days free trial without requiring any credit card. It is a recommended tool for experienced and beginners alike. (READ More: AWeber vs GetResponse)

Here are some of the top features of GetResponse.

• Email Marketing

You can use the drag-and-drop editor and email templates to create beautiful, responsive emails. Then, schedule your emails to arrive at the best time to ensure they get seen by your audience. You can also split test your emails, monitor advanced analytical data, and so much more. 

• Connect Your Store

Boost your sales by connecting your online store with GetResponse. Online store email automation options include abandoned cart emails, product retargeting, recommendation emails, and loyalty and reward emails for top customers. 

• Webinars

GetResponse offers a comprehensive webinar marketing solution to improve communication with your customers. You can send webinar invites, reminders, and follow up emails through GetResponse to help you boost sales and conversions. 

MailChimp

MailChimp has become one of the popular options after AWeber. One of the reasons behind its popularity is due to free accounts for an initial 2,000 subscribers and 12,000 emails. 

However, you should know that if you have a list of 2,000 email subscribers under the Free plan, you will only be able to send out 6 emails monthly. The good thing about MailChimp is its modern dashboard and intuitive interface. It also has an iOS app, which is handy for iPhone users. (READ More: AWeber vs Mailchimp vs GetResponse)

Below is the MailChimp pricing:

For 0-500 Subscribers- $10

For 501-1,000 Subscribers- $15

For 1,001-1,500 Subscribers- $20

For 1,501-2,000 Subscribers- $25 

Drip

Drip is another email service that is very popular in 2019. While this is not as big as other companies such as AWeber or MailChimp, its power lies in its easy-to-use automation.

If you are a first-time email marketer or an expert, Drip’s powerful marketing automation can help you capture more leads, onboard more users, and close more sales. Drip offers 21 days of full-featured trial, and then the plan starts from $49. Their pricing is pretty outstanding compared to other email marketing programs. (READ More: AWeber vs Drip)

Sendinblue

Sendinblue is also an excellent email marketing tool. It offers powerful features for marketing campaigns and automation, transactional emails, and SMS. 

Here are some of its top features: 

• Transactional Email and SMS

You can integrate transactional email or SMS through SMTP or Sendinblue’s API. These transactional messages will allow you to reach your customers in real-time, based on their interactions on your website. 

• Marketing Automation

You can use the drag-and-drop feature to create custom multi-channel marketing workflows. These automated actions guide your customers through a personalized journey, eventually leading to conversions. 

• Analytics

Sendinblue provides extensive data to help you see what marketing strategies are working and what aren’t. You can use A/B testing to test elements, such as images, headlines, and more. You can also view detailed reports that break down how your campaigns are performing. 

Below are Sendinblue’s offered plans specifically for email marketing. Other charges apply for SMS.

•     Free- Basic features, unlimited subscribers, and up to 300 emails daily
•     Lite ($25 a month)- The same features as the free plan, but with up to 40,000 emails a month
•     Essential ($39 a month)- Up to 60,000 emails monthly and extra features including advanced analytics and no Sendinblue advertising on your emails
•     Premium ($66 a month)- Up to 120,000 emails a month and access to the landing page builder and unlimited automated workflows

 

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